IVR and Messaging Platform Combined for Broader Customer Reach
Intelligent Number (SM) has been launched in beta by Intercept Networks, a project between Primary Wave Media and TeleSmart Networks. It’s a combined marketing platform and IVR solution to create a single, mobile entry point for marketers to deliver content across multiple platforms to the consumer.
The proprietary Voice2SMS marketing platform for toll-free telephone numbers combines with IVR technology and a proprietary SMS short code messaging platform to provide callers with a customizable interactive voice option menu. Callers can then “opt-in” to receive short code messages delivered to their mobile devices.
Delivered across multiple platforms including SMS, MMS, Web, or voicemail, the messages are received before the call is ended and can include coupons, mobile apps, or promotion codes. Gregg Hamerschlag, CEO of Primary Wave Media, stated, “The combination of Voice2SMS technology with a toll-free, vanity telephone number completes a 360-degree communications circle between the brand and the consumer.”
The software can be added to existing toll-free telephone marketing platforms which eliminates the need for the consumer to adopt foreign dialing practices or download new technologies. The technology also allows brands to build mobile databases of existing and potential customers to broaden customer bases. customers can then receive individualized mobile messages.
Hamerschlag continued, “We've seen firsthand how well consumers retain and react to toll-free, telephone numbers, establishing a direct-to-consumer connection for the brand. By pairing these numbers with the technology to continue the authentic consumer dialogue, brands are now afforded a channel to interact directly with their most engaged and loyal customers.
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The proprietary Voice2SMS marketing platform for toll-free telephone numbers combines with IVR technology and a proprietary SMS short code messaging platform to provide callers with a customizable interactive voice option menu.
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Businesses know how advantageous toll free numbers are. Since calling it is free, customers are encourages to call anytime they need to ask something about your product. Aside from customer service, your sales department can also benefit from 800 numbers, since those interested in your service or product can contact you without having to pay for any call charge.
With the number of calls that you can expect when you have a toll free number, it is important that you ensure its functionality will not get in the way of your day to day tasks. Call management that prioritizes your needs, preferences and schedule is important when you look at different 800 numbers services. Look for features which enable you to manage your calls easily.
Auto-attendant. Your calls should be automatically answered by a voice recording. Service providers either ask you to record your own greeting, or offer their professional services to create the greeting based on a script that you give them. Call forwarding. It is best if you can create a list of your phone numbers to which the auto-attendant can forward your calls. For instance, when a caller dials your toll free number, the attendant will ring all your numbers at the same time or in a specific order, until you can answer your phone. This way, you can be flexible on your communications. Voicemail. At times when you are unavailable to answer calls, your callers should be able to leave you a voicemail message. Most service providers feature voicemail to email, a feature which lets you access your voicemail messages on your email account. This eliminates the need to listen to each and every voicemail until you get to hear the most important one. You can access your voicemails whenever there is an Internet connection.
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